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EU Privacy Notice

Last Updated: June 25, 2026

At Urbanixity, we respect your privacy and want you to feel comfortable when shopping with us. This EU Privacy Notice explains how we collect, use, share, and protect personal information when customers from the European Union, European Economic Area, or the United Kingdom visit our website or place an order with us.

We have written this notice in a clear way so you can understand what information we may collect, why we use it, and what choices you have regarding your personal data.

1. Who We Are

Urbanixity is an independent online fashion and outerwear retailer. For the purpose of applicable privacy laws, including the General Data Protection Regulation, Urbanixity acts as the data controller for the personal information collected through our website.

2. Personal Data We May Collect

When you visit our website, contact us, create an account, or place an order, we may collect information that helps us provide our products and services properly.

This may include:

  • Contact information: your name, email address, phone number, billing address, and shipping address.
  • Order information: products purchased, order number, delivery details, return or exchange requests, and customer service messages.
  • Payment-related information: payment method details needed to process your order. Payment information may be handled by secure payment service providers used at checkout.
  • Account information: login details, saved addresses, order history, and account preferences if you create an account on our website.
  • Technical information: IP address, browser type, device type, operating system, pages visited, session activity, and general website usage data.
  • Marketing and cookie data: preferences, cookie choices, browsing behavior, advertising interactions, and newsletter subscription information where applicable.

3. Why We Use Your Personal Data

We use personal data only when we have a valid reason to do so. The main reasons we use customer information are to process orders, provide support, improve our website, meet legal requirements, and communicate with customers.

We may use your data for the following purposes:

  • To process and deliver orders: including payment handling, order confirmation, shipping, delivery updates, returns, refunds, and customer support.
  • To communicate with you: including responding to questions, order issues, support requests, and service-related messages.
  • To improve our website and services: including understanding how customers use our website, fixing errors, improving product pages, and making the shopping experience better.
  • To send marketing messages: such as newsletters, offers, or promotional updates, only where allowed by law or where you have given consent.
  • To protect our business and customers: including fraud prevention, website security, payment verification, and preventing misuse of our services.
  • To meet legal obligations: including tax, accounting, recordkeeping, compliance, and responding to lawful requests.

4. Legal Basis for Processing

Under applicable privacy laws, we rely on different legal bases depending on why we are using your personal data.

  • Contractual necessity: when we need your information to process your order, deliver products, manage returns, or provide customer support.
  • Consent: when you agree to receive marketing emails, allow certain cookies, or choose optional advertising preferences.
  • Legal obligation: when we must keep certain records or comply with tax, accounting, fraud-prevention, or legal requirements.
  • Legitimate interests: when we use data to improve our website, protect our store, prevent fraud, understand customer needs, or provide a better shopping experience, as long as those interests do not override your privacy rights.

5. Cookies, Analytics & Advertising

Urbanixity may use cookies and similar technologies to help the website work properly, remember preferences, understand website performance, and support advertising or analytics.

Some cookies are necessary for the website to function, such as cart, checkout, account login, and security features. Other cookies may help us understand how visitors use the website or allow advertising partners to show more relevant ads.

We may use tools such as Google Analytics, Google Ads, Meta/Facebook advertising tools, or similar services to measure website activity and advertising performance.

Where required, you can manage or withdraw your cookie consent through our cookie banner, website settings, or browser settings.

6. How We Share Personal Data

We do not sell your personal data. We only share information where it is needed to operate our store, provide services, comply with the law, or protect our business and customers.

We may share personal data with:

  • Payment processors: to securely process payments and refunds.
  • Shipping and delivery partners: to deliver orders and provide tracking updates.
  • Website and hosting providers: to operate, secure, and maintain our online store.
  • Analytics and advertising providers: to measure website performance and improve marketing where permitted.
  • Customer support and communication tools: to respond to customer questions and order issues.
  • Legal, tax, or compliance providers: where needed for recordkeeping, legal obligations, or business protection.

We expect service providers that handle personal data for us to use it only for the services they provide and to protect it with appropriate security measures.

7. How Long We Keep Your Data

We keep personal data only for as long as reasonably needed for the purposes described in this notice, unless a longer period is required by law.

  • Order and transaction records: kept as needed for order history, customer support, tax, accounting, and legal requirements.
  • Customer service messages: kept for a reasonable period so we can handle questions, disputes, returns, or follow-up support.
  • Marketing data: kept until you unsubscribe, withdraw consent, or ask us to remove it where applicable.
  • Cookie data: kept according to the cookie type and its set duration.

8. Your Privacy Rights

If you are located in the EU, EEA, or UK, you may have certain rights over your personal data, depending on the situation and applicable law.

These rights may include the right to:

  • Request access to the personal data we hold about you.
  • Ask us to correct inaccurate or incomplete information.
  • Request deletion of your personal data where applicable.
  • Ask us to restrict how we process your data.
  • Object to certain types of processing, including some marketing or legitimate-interest processing.
  • Withdraw consent at any time where processing is based on consent.
  • Request a copy of your data in a portable format where applicable.
  • File a complaint with your local data protection authority.

To exercise your rights, please contact us at info@urbanixity.com. We may need to verify your identity before responding to your request.

9. Marketing Choices

If you subscribe to our newsletter or marketing updates, we may send you product news, offers, or store updates. You can unsubscribe at any time by using the unsubscribe link in our emails or by contacting us directly.

Withdrawing marketing consent will not affect order-related messages, such as order confirmations, shipping updates, refund notices, or customer service replies.

10. International Data Transfers

Urbanixity is based in the United States. If you visit our website or place an order from the EU, EEA, or UK, your personal data may be processed or stored outside your country of residence.

When personal data is transferred internationally, we aim to use reasonable safeguards, such as contractual protections, trusted service providers, secure systems, and industry-standard security practices, to help protect your information.

11. Data Security

We take reasonable steps to protect personal data from unauthorized access, misuse, loss, alteration, or disclosure. These steps may include secure website connections, access controls, service provider safeguards, and other technical or organizational measures.

No online service can guarantee complete security, but we work to handle customer information carefully and responsibly.

12. Children’s Privacy

Urbanixity is not intended for children, and we do not knowingly collect personal data from children. If you believe a child has provided personal information to us, please contact us so we can review and take appropriate action.

13. Updates to This Notice

We may update this EU Privacy Notice from time to time to reflect changes in our website, services, legal requirements, or privacy practices.

When we make updates, we will post the revised notice on this page with a new “Last Updated” date. Continued use of our website after updates means you accept the revised notice.

14. Contact Us

If you have questions about this EU Privacy Notice, your personal data, or your privacy rights, please contact us:

We will do our best to respond clearly and handle privacy-related requests with care.

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